Synchrony Financial partners with OpenAI for ChatGPT shopping

According to CNBC, the partnership focuses on making Synchrony's store cards — covering brands such as Amazon, Walmart, and Lowe's — available for use inside ChatGPT, so shoppers can check out without being redirected elsewhere. "We want to ensure that if a transaction's going.

Several obstacles remain before in-chat purchases become routine. Broad adoption also faces a trust gap, as many shoppers are reluctant to give AI platforms access to their payment details or to let automated agents finalize transactions for them, according to CNBC.

What Happened

How revenue from in-chat purchases would be divided among Synchrony, OpenAI, and the underlying retailers is another unresolved issue, with Maran Nalluswami acknowledging that those economic terms have yet to be worked out. Synchrony also said it is in talks with Anthropic's.

• The company said nearly all of its professional workforce has been using AI tools since 2024, and that 90% of employees expressed confidence in its approach to using AI.

• Synchrony stock was down 0.57%, trading at $80.54 on the NYSE on Monday.

• On the internal side, Synchrony plans to bring GPT-5.6 Sol, Terra, and Luna into its workflows via ChatGPT Work, Codex, and AWS Bedrock to drive faster product development.

Key Details

The plugin is available in the ChatGPT plugin directory, the company said.

• The company is also rolling out a ChatGPT plugin as part of the arrangement, giving users a conversational way to explore discounts, partner promotions, and financing options available through Synchrony.

What Reports Say

Coverage of the story so far points to:

• Continued reporting by Yahoo Finance as more details emerge